The FARC, Columbia’s main rebel organization announced today that it will no longer kidnap “for financial ends”. When analyzed in a business context this is an example of a pivot. Obviously the FARC is willing to forgo the revenue generated to achieve a higher means, even possibly a more peaceful existence. This is a great story to learn how a political movement has made both a policy choice and business decision based on feedback and facts on the ground. While not condoning kidnapping or any such violent policies, it is interesting how all entities have to justify their means through which they produce revenue. When is the last time you thought about all the effects of your revenue stream. How do your revenues affect production, people and the planet, the ultimate triple bottom line.
Until next time, be good and cultivate your community of friends.